VALPARAISO, Ind., April 15, 2009 — Direct response marketing has officially reached prime time, and Livemercial is leading the charge. Founded in 2003, Livemercial pioneered and is the largest provider of “instant on” streaming video for email, pop-ups, banners and direct response websites. What was once considered the domain of late-night infomercials is now a sophisticated, data-driven online marketing powerhouse.

The direct response industry has undergone a dramatic transformation in recent years, moving from television-only campaigns to integrated online strategies that combine streaming video, email marketing, and web-based commerce. Livemercial has been at the forefront of this shift, providing brands with the technology and expertise to reach consumers wherever they are — on their computers, in their inboxes, and across the web. Our platform delivers video content instantly, with no buffering or download required, creating an experience that converts browsers into buyers.

The numbers speak for themselves. Livemercial’s clients generate hundreds of thousands of dollars in online sales daily, powered by our proprietary streaming technology and deep understanding of what makes consumers click “buy.” As traditional advertising budgets continue to shift online, direct response marketers who embrace video-driven web commerce are the ones capturing market share. The prime time for direct response isn’t 2 a.m. anymore — it’s right now, 24 hours a day, on the internet.